Year Three - Logo Design

Logo Design is vast and challenging.

Here are some valuable resources that you can explore.

Start here with 60 PRO TIPS on LOGO DESIGN at creativebloq.com

What make a BAD LOGO  at justcreative.com

What makes a GOOD LOGO

Creating a "mood board" (idea board, inspiration board etc.)


Next Steps:

1. Review some of the information on what makes a good logo.

2. Create a Pinterest board of interesting logos. (10-15) (should take you about 15 - 20 minutes max)

3. Choose the two strongest ones and post them on your blog: (should take you about 45 min.)

A) Analyze them in terms of the FIVE essential characteristics of a good logo. (You should know something about the company and where the logo is used in order to identify whether it meets the criteria - see image below)
B) Analyze them in terms of the elements and principles of design (that are significant - ie. line, distinctive shape, use of colour, emphasis, unity etc.)

4. Present one of the logos to the class at the end of the period. I will select you at random during the last 20 minutes of class!!

Elements and Principles of Design - CyberARTS Year One

The Elements and Principles of Design are the foundations of design, whether it be in the print industry, photography, illustration, advertising, animation, video and film, web, fine arts, graphic design etc.

Once you know and understand these basics, you will gain the ability to control where your viewer looks, and when, or in what order! And then, the WORLD!!! Or at the very least - unbelievably cool looking posters, logos and other designs...

Once you have seen the powerpoint presentation in class, or if you missed it, find it HERE, fill out the handouts either by hand - or on the computer (whichever you prefer). Or you can see it right here from the blog post, if the link isn't working, or vice versa.

The Elements of Art & Principles of Design from jdavis76

Elements of Design and Principles of Design Handouts Due: end of class on Thursday, or first thing Friday morning - handed in.


Step 2: Analysis of a poster design - to be presented
AND please hand in your worksheet for your group.

Look HERE for some beautifully designed posters
or HERE at my pinterest board of fantastic posters.

or take a look through this blog called Gentle Pure Space. It's lovely.

Don't spend too much time looking, because you do need to do your analysis as well.

1. Choose one fantastic poster or design that really speaks to you/your group. Try to find something that has a variety of elements and principles to discuss.

2. Using another blank chart, begin listing any and all elements and principles of design that you see in the image. Write them down as a group - have one person do the writing, but all of you should be doing the looking and the thinking. Make notes about how each of the elements used in the poster helps to create the principles of design.
 i.e. the thin, wispy, curving lines help create movement in the poster by leading your eye around the image. OR the vibrant use of bright red against the neutral gray coloured background creates a strong point of emphasis

Analysis: Due Monday Sep 9 to present in class.